Bedtime stories
Bedtime stories
Bedtime stories
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Bedtime stories
AI-powered audio stories that help children fall asleep
Lulu is an audio-first children's product I co-founded — calming bedtime stories that replace screen time with sleep time. I designed and shipped everything: brand identity, mobile app, website, AI illustration pipeline, and content system. Two people, no funding, 6M+ Spotify plays
AI-powered audio stories that help children fall asleep
Lulu is an audio-first children's product I co-founded — calming bedtime stories that replace screen time with sleep time. I designed and shipped everything: brand identity, mobile app, website, AI illustration pipeline, and content system. Two people, no funding, 6M+ Spotify plays
AI-powered audio stories that help children fall asleep
Lulu is an audio-first children's product I co-founded — calming bedtime stories that replace screen time with sleep time. I designed and shipped everything: brand identity, mobile app, website, AI illustration pipeline, and content system. Two people, no funding, 6M+ Spotify plays
AI-powered audio stories that help children fall asleep
Lulu is an audio-first children's product I co-founded — calming bedtime stories that replace screen time with sleep time. I designed and shipped everything: brand identity, mobile app, website, AI illustration pipeline, and content system. Two people, no funding, 6M+ Spotify plays
AI-powered audio stories that help children fall asleep
Lulu is an audio-first children's product I co-founded — calming bedtime stories that replace screen time with sleep time. I designed and shipped everything: brand identity, mobile app, website, AI illustration pipeline, and content system. Two people, no funding, 6M+ Spotify plays
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18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
18y
experience across web, product, AI
The core design tension: a product for children that's bought by exhausted parents. Every screen had to pass two tests — does a 5-year-old feel calm looking at this? Does a tired parent trust it enough to press play and leave the room?
The core design tension: a product for children that's bought by exhausted parents. Every screen had to pass two tests — does a 5-year-old feel calm looking at this? Does a tired parent trust it enough to press play and leave the room?
The core design tension: a product for children that's bought by exhausted parents. Every screen had to pass two tests — does a 5-year-old feel calm looking at this? Does a tired parent trust it enough to press play and leave the room?
The core design tension: a product for children that's bought by exhausted parents. Every screen had to pass two tests — does a 5-year-old feel calm looking at this? Does a tired parent trust it enough to press play and leave the room?
The core design tension: a product for children that's bought by exhausted parents. Every screen had to pass two tests — does a 5-year-old feel calm looking at this? Does a tired parent trust it enough to press play and leave the room?
Designed around one behavior
Press play. Put the phone down. Leave the room. The entire product is designed to make this sequence feel natural. No video player. No browse-more loops. No engagement hooks. Every pattern that keeps parents on-screen was deliberately removed.
Designed around one behavior
Press play. Put the phone down. Leave the room. The entire product is designed to make this sequence feel natural. No video player. No browse-more loops. No engagement hooks. Every pattern that keeps parents on-screen was deliberately removed.
Designed around one behavior
Press play. Put the phone down. Leave the room. The entire product is designed to make this sequence feel natural. No video player. No browse-more loops. No engagement hooks. Every pattern that keeps parents on-screen was deliberately removed.
Designed around one behavior
Press play. Put the phone down. Leave the room. The entire product is designed to make this sequence feel natural. No video player. No browse-more loops. No engagement hooks. Every pattern that keeps parents on-screen was deliberately removed.
Designed around one behavior
Press play. Put the phone down. Leave the room. The entire product is designed to make this sequence feel natural. No video player. No browse-more loops. No engagement hooks. Every pattern that keeps parents on-screen was deliberately removed.
One visual system, 60+ stories
Twelve characters, each with locked AI generation seeds for visual consistency. A constrained palette — deep navy for night, warm gold for light — applied across 60+ story thumbnails, app UI, and marketing. The system scales without me touching every asset.
One visual system, 60+ stories
Twelve characters, each with locked AI generation seeds for visual consistency. A constrained palette — deep navy for night, warm gold for light — applied across 60+ story thumbnails, app UI, and marketing. The system scales without me touching every asset.
One visual system, 60+ stories
Twelve characters, each with locked AI generation seeds for visual consistency. A constrained palette — deep navy for night, warm gold for light — applied across 60+ story thumbnails, app UI, and marketing. The system scales without me touching every asset.
One visual system, 60+ stories
Twelve characters, each with locked AI generation seeds for visual consistency. A constrained palette — deep navy for night, warm gold for light — applied across 60+ story thumbnails, app UI, and marketing. The system scales without me touching every asset.
One visual system, 60+ stories
Twelve characters, each with locked AI generation seeds for visual consistency. A constrained palette — deep navy for night, warm gold for light — applied across 60+ story thumbnails, app UI, and marketing. The system scales without me touching every asset.
Brand, illustration, UI, and content — one system from zero. Character design rules, prompt templates for AI generation, component library, bilingual content structure. Built to scale without a team.
Brand, illustration, UI, and content — one system from zero. Character design rules, prompt templates for AI generation, component library, bilingual content structure. Built to scale without a team.
Brand, illustration, UI, and content — one system from zero. Character design rules, prompt templates for AI generation, component library, bilingual content structure. Built to scale without a team.
Brand, illustration, UI, and content — one system from zero. Character design rules, prompt templates for AI generation, component library, bilingual content structure. Built to scale without a team.
Brand, illustration, UI, and content — one system from zero. Character design rules, prompt templates for AI generation, component library, bilingual content structure. Built to scale without a team.
Shipped, not specced
This isn't a concept. Every screen on this page is live in production. I designed the brand, built the website, created the AI illustration pipeline, and defined the content system. My co-founder wrote the stories and produced the audio. Two people, one Notion workspace, zero funding.
Shipped, not specced
This isn't a concept. Every screen on this page is live in production. I designed the brand, built the website, created the AI illustration pipeline, and defined the content system. My co-founder wrote the stories and produced the audio. Two people, one Notion workspace, zero funding.
Shipped, not specced
This isn't a concept. Every screen on this page is live in production. I designed the brand, built the website, created the AI illustration pipeline, and defined the content system. My co-founder wrote the stories and produced the audio. Two people, one Notion workspace, zero funding.
Shipped, not specced
This isn't a concept. Every screen on this page is live in production. I designed the brand, built the website, created the AI illustration pipeline, and defined the content system. My co-founder wrote the stories and produced the audio. Two people, one Notion workspace, zero funding.
Shipped, not specced
This isn't a concept. Every screen on this page is live in production. I designed the brand, built the website, created the AI illustration pipeline, and defined the content system. My co-founder wrote the stories and produced the audio. Two people, one Notion workspace, zero funding.
AI in the process, not in the pitch deck
Custom prompt engineering for Pixar-quality character renders with seed locking. Structured LLM workflows for story generation and bilingual translation. ElevenLabs for voice-over production. Each AI tool replaced what would have been a full-time hire — and shipped better than outsourcing would have.
AI in the process, not in the pitch deck
Custom prompt engineering for Pixar-quality character renders with seed locking. Structured LLM workflows for story generation and bilingual translation. ElevenLabs for voice-over production. Each AI tool replaced what would have been a full-time hire — and shipped better than outsourcing would have.
AI in the process, not in the pitch deck
Custom prompt engineering for Pixar-quality character renders with seed locking. Structured LLM workflows for story generation and bilingual translation. ElevenLabs for voice-over production. Each AI tool replaced what would have been a full-time hire — and shipped better than outsourcing would have.
AI in the process, not in the pitch deck
Custom prompt engineering for Pixar-quality character renders with seed locking. Structured LLM workflows for story generation and bilingual translation. ElevenLabs for voice-over production. Each AI tool replaced what would have been a full-time hire — and shipped better than outsourcing would have.
AI in the process, not in the pitch deck
Custom prompt engineering for Pixar-quality character renders with seed locking. Structured LLM workflows for story generation and bilingual translation. ElevenLabs for voice-over production. Each AI tool replaced what would have been a full-time hire — and shipped better than outsourcing would have.
Stories you can feel
If you're building something that matters — I can take it from zero to shipped.
Stories you can feel
If you're building something that matters — I can take it from zero to shipped.
Stories you can feel
If you're building something that matters — I can take it from zero to shipped.
Stories you can feel
If you're building something that matters — I can take it from zero to shipped.
Stories you can feel
If you're building something that matters — I can take it from zero to shipped.
Remote-first. Global clients. AI-native since before it was a job title
18y
experience across web, product, AI
100+
products designed and shipped
4y
leading design, SF AI startup
4
AI tools built and shipped
Got an idea worth exploring?
Remote-first. Global clients. AI-native since before it was a job title
18y
experience across web, product, AI
100+
products designed and shipped
4y
leading design, SF AI startup
4
AI tools built and shipped
Got an idea worth exploring?
Remote-first. Global clients. AI-native since before it was a job title
18y
experience across web, product, AI
100+
products designed and shipped
4y
leading design, SF AI startup
4
AI tools built and shipped
Got an idea worth exploring?
Remote-first. Global clients. AI-native since before it was a job title
18y
experience across web, product, AI
100+
products designed and shipped
4y
leading design, SF AI startup
4
AI tools built and shipped
Got an idea worth exploring?
Remote-first. Global clients. AI-native since before it was a job title
18y
experience across web, product, AI
100+
products designed and shipped
4y
leading design, SF AI startup
4
AI tools built and shipped
Got an idea worth exploring?